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Stylist know-how

Why your blow-dry falls flat by lunchtime (and how stylists make it last)

Most home dryers dry your hair. They don’t set it.

By Sophie Langford·27 October 2026·3 min read
Close-up of glossy, bouncy blow-dried hair
The difference is in how the style is set, not just dried.

That’s why the bounce is gone before your first coffee break.

The salon finish: heat to shape, cool to set

In the salon, stylists use heat to shape the hair, then cool air to lock it in place. Hershesons built The Great Hairdryer for its London salons to do exactly that. Its thermal heat “sets the blow-dry so it’s still there after the dryer goes off,” and the cool shot fixes the shape.

Woman with a fresh blow-dry in the morning8am
Same woman, blow-dry still holding in the evening6pm
Same day, 8am and 6pm. Draft images for illustration.

How stylists generally do it (and how to copy it at home)

  1. Rough-dry to about 80% dry.
  2. Clip on the 96mm smoothing nozzle and dry section by section over a round brush.
  3. Hit each section with the cool shot before you let it go.
  4. Finish the front with the 68mm precision nozzle.
The hairdryer and both nozzles on a dressing table
Both stylist nozzles are included.

One buy, every morning

Instead of booking a salon blow-dry before every big day, you get the salon’s own tool at home, ready every morning.

★★★★★5.0 from 224 verified reviews
  • ★Tatler Beauty Awards: Best Tool (Winner)
  • ★ELLE Future of Beauty Award (Winner)
  • ★Condé Nast Traveller Beauty Awards

What buyers say

★★★★★

The GREATEST Hairdryer

“My hair feels like it never did before after a blow dry.”

Amanda P. · Verified Buyer, hershesons.com
★★★★★

Super light and quick drying time

“It really is quick to dry and style my fine hair and I only needed the low heat setting so kinder on my hair too.”

HELEN J. · Verified Buyer, hershesons.com
★★★★★

Stepped up a level

“so much more powerful which is great with the thick hair I have.”

Jane N. · Verified Buyer, hershesons.com

Where to buy

Hershesons The Great Hairdryer

  • 2-year guarantee · 28-day returns
  • Free UK mainland delivery · Next day if ordered before 12pm (Mon–Fri)
  • Includes 2 nozzles, diffuser, Smart Mat & travel case

Sold and shipped by hershesons.com

Advertisement feature. This article was paid for by Hershesons. Beauty Desk Daily may earn revenue when you click through. Product details and review excerpts are taken from hershesons.com and correct as of 27 October 2026.

The Great Hairdryer